About the
approach.
Dev's AI Product Builder helps people move from an early product idea to a structured product blueprint through a guided, seven-stage discovery conversation.
Build the right product first
The framework is built around a simple belief: product decisions should follow an understanding of users and their journeys. User profiles come before features. Journeys shape the experience. Features inform screens. The product's data and technical direction follow from the experience being designed.
Seven stages of discovery
The guided process covers idea and context, naming and positioning, user profiles, user journeys and signature experience, competitive landscape, feature scope and screens, and data and AI opportunities.

About the creator
Dev Anand is a product management leader and the creator of this product discovery framework. His approach brings product thinking into the earliest stages of app creation: understand the user, map the journey, define the experience, and only then shape the build.
This website describes the product and its methodology; it does not imply endorsement by any third-party platform.